Responsibilities

• Generate ideas for products, services, offers, and solutions that align with market demands and customer expectations.
• Take initial direction and refine concepts to align with the Go‑to‑Market (GTM) calendar timeline. Be prepared to take on an end‑to‑end role when needed, including handling operational tasks.
• Analyze customer behavior patterns and market trends to identify opportunities for growth and innovation.
• Conduct market research, including on‑ground visits, to assess competitor landscape.