Personal & Private Banking (PPB) Youth And Mass Market Segment Analyst Graduate Programme

The graduate programme aims to introduce graduates to the Youth and Mass Market segment within retail banking, with a strong focus on leveraging data and insights to drive engagement. This includes applying advanced analytics and visualisation tools to uncover patterns and trends within the segment, enabling data-driven initiatives and actionable insights. The programme provides exposure to retail banking dynamics, emphasising customer profiling segmentation and transactional behaviour analysis to support engagement strategies and business cases. Beyond technical expertise, the programme fosters problem‑solving, critical thinking, and effective communication skills to translate data insights into impactful actions that enhance customer engagement and deliver commercial value.

Responsibilities Extraction and processing of transactional and client‑level data to enable campaign execution and...