About the job Inbound Marketing Specialist

Main area of responsibility: The Inbound Marketing Specialist is responsible for attracting customers with content designed to attract qualified prospects and converting them into leads and customers through social media, blogs and lead generation.

You will be working closely with the Head of Marketing and the entire Growth Team to create and execute a completely integrated inbound marketing strategy for Sprout Solutions.

Tasks:

• Acquisition
  • Content/inbound marketing: developing an editorial calendar and creating and strategically distributing relevant and valuable content to attract, acquire and engage Sprout’s target market.
  • Social media marketing: developing a distinct online presence by attracting high numbers of internet followers through social media channels such as Facebook, Instagram, LinkedIn and YouTube.
  • Search engine optimization (SEO): developing strateg...