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Head of Media

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Dyson
📍 New York, United States
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Location New York
📅
Posted June 12, 2026
🚗
Commute Local Area
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Local Opportunity Near You!

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Job Description

About the Role

:

Lead Dyson’s U.S. media strategy across all channels, integrating full-funnel planning and activation to grow both category and brand presence. Partner with category directors and cross-functional teams to create annual plans, optimize campaigns, and maximize media effectiveness.

Key Responsibilities:

  • Strategy Development & Execution
  • Shape and implement annual media plans per category, plus cross-category brand initiatives
  • Identify high-performing and emerging media channels; test, learn, and refine strategies
  • Oversee budget planning, costing models, and scenario planning to achieve commercial objectives
  • Develop and maintain a Brand to Demand operating model, balancing brand-building and direct revenue goals
  • Measurement & Optimization
  • Lead media mix modeling (MMM), collaborating with insights, analytics teams, and agency partners
  • Cascade actionable MMM reports; drive an environm...
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    📍 Location Details

    🌆
    City
    New York
    🗺️
    Country
    United States
    🚗
    Commute
    Local Area

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