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Head of Marketing & Strategy IAPAC

🏢
Continental
📍 Singapore, Singapore
📍
Location Singapore
📅
Posted June 15, 2026
🚗
Commute Local Area
🎯
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Job Description

Job Description

As a member of Industrial Solutions APAC (IAPAC) Executive Leadership Team, the role is responsible for the 5 P of Marketing: Product, Price, Promotion, Place and People. You will:

  • Develop and execute the regional product portfolio by using the product lifecycle approach incl. price points, create product training materials, identify and develop current and future value-selling opportunities, support standardization of portfolio, support regional & global alignment and roll-out of portfolio incl. product launch project management, where applicable.
  • Develop, execute and enforce the Business Area (BA) pricing strategy, support execution of segment strategy, collect market pricing intelligence and analyze lost/won orders.
  • Be responsible for marketing communications for the Region.
  • Promote value creation in the BA by providing strategical and processual framework and guidance for innovation, develop and execute the Innov...

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    📍 Location Details

    🌆
    City
    Singapore
    🗺️
    Country
    Singapore
    🚗
    Commute
    Local Area

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