Lead growth initiatives at a high-growth marketplace platform in Vancouver as the Head of Growth Marketing. Drive self-serve acquisition, activation, retention, and revenue growth through innovative strategies and data-driven decision making.
In this strategic leadership role, you will own the complete growth funnel, managing key areas such as organic acquisition and conversion rates. Collaborate closely with Product, Engineering, and Design teams to optimize user journeys and drive exceptional product adoption. A successful candidate has substantial experience in a product-led growth environment and a proven track record in SEO and performance marketing.
Key Responsibilities:
• Own the full growth funnel across acquisition and retention
• Collaborate with teams to identify friction points
• Scale programmatic SEO and organic growth assets
• Lead conversion rate optimization initiatives
• Manage external partners to achieve measurable outcomes
Requirements:
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