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Head of Client Experience, Retail and Treasury Client Experience & Conduct Group (UAE National)
Mashreq
📍
dubai, United-Arab-Emirates
Location
dubai
Posted
June 19, 2026
Commute
Local Area
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Job Description
Key Result Areas 1. Group Client Experience Strategy & Governance
- Define and execute a group‑wide CX strategy for Retail & Wealth across all markets and channels.
- Establish CX governance, service standards, KPIs, and controls to ensure consistent and compliant delivery.
- Balance centralized CX direction with local market requirements and regulations.
- Own end‑to‑end customer experience across Contact Centres, chat, digital servicing, and AI‑led channels.
- Ensure seamless journey continuity between chatbot, live chat, voice, and relationship service models.
- Drive improvements in CX metrics (TNPS, CSAT, FCR, complaints reduction) across all channels.
- Lead the embedding of AI and Gen‑AI across service channels, including chatbots, virtual assistants, intelligent routing, and p...