RESPONSIBILITIES
• Build end-to-end GTM plans for product launches and new market entries.
• Define target segments, ICPs, and buyer journey maps per initiative.
• Coordinate cross-functional launch teams across Product, PMM, Sales, and CS.
• Track GTM KPIs: pipeline influence, win rates, and time-to-value.
• Support Sales enablement with messaging, materials, and launch training.
• Run post-launch retrospectives to continuously improve the process.
REQUIREMENTS
• 3–6 years in GTM, product marketing, or growth strategy in tech.
• Strong project management — can coordinate multiple teams and deadlines.
• Analytical — connects GTM execution to business outcomes.
• Clear communicator, confident presenting to senior stakeholders.
Tools: Notion · Confluence · Salesforce · HubSpot · Asana / Jira · Looker · Miro · LinkedIn Sales 
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