Drive demand generation as the Growth Marketing Leader at a leading influencer marketplace in Vancouver, BC. This hybrid role combines strategic oversight with extensive hands-on SEO and paid acquisition expertise.
We are seeking an experienced Head of Growth Marketing to develop and execute demand generation strategies. You will manage a network of contractors while being accountable for signups, traffic, and success metrics. Your role includes optimizing channels, collaborating with engineering and design resources, and steering key external partnerships.
Key Responsibilities:
• Own blog and content strategy along with editorial direction
• Lead PR strategy and oversee external PR agency performance
• Scale programmatic SEO pages and free tool resources
• Build authority on LinkedIn with brands and marketing leaders
• Collaborate with paid media teams to meet CPA targets
Requirements:
• 6+ years in growth or demand generation marketing
• Deep knowledge o...