Roles and Responsibilities

Responsibilities
1. ARU
Building and driving the campaign science for stimulation of customer franchise
Building multi channel strategy for targeting the segmented addressing
Leading and coordinating with analytics teams to build the segmented solutions
Create solutions for managing marketing properties on 3in1 app and Web, creating solutions to match
marketing content to customers
Coordinate with different platform/asset stakeholders to track business performance
Building and designing the DOEs for campaigns to understand customer behavior
2. Driving Omni Channel Strategy
Working on building and driving Traffic through web and app asset
Work closely with Marketplace teams, Business teams to drive the business growth and plan sale events on
Marketplace and Offline Stores
Work closely with Marketing and different platform owners to drive customer traffic from different<...