Growth Lead – B2B Digital Platform (MEA)

Location: UAE | Scope: KSA, UAE, GCC

The role:

We’re scaling a platform‑led, omnichannel RTM that unifies partner self‑service on B2B E-comm platform, CRM‑led workflows, ISR assistance, and AI‑driven journeys into one ecosystem . The Growth Lead exists to turn this strategy into adoption at scale —making the platform the primary RTM for long‑tail partners while digitally upgrading CX and ease of doing business for managed partners.

• Drive end‑to‑end partner adoption of the platform across MEA.
• Operationalize managed vs long‑tail journeys with the right mix of self‑service and assist.
• Build repeatable, automated growth workflows (AI‑first) that scale without linear effort.
• Establish a fast experiment → learn → scale cadence across the partner funnel.

Deliverables:

O...