Responsibilities

1. Media Tracking Strategy & Implementation
Ensure robust and consistent media tracking across all digital platforms.
• Support the definition and implementation of global media tracking standards across Paid, Owned, and Earned channels
• Ensure proper setup and maintenance of tracking frameworks (e.g. Supermetrics, GA4, pixels, tagging plans)
• Coordinate tracking implementation across websites, media platforms, and analytics tools
• Validate data collection quality and ensure consistency across markets and platforms
• Support troubleshooting and issue resolution related to tracking and data collection

2. Interface with Tech & Data Product Teams
Act as the bridge between business needs and technical implementation.
• Translate business tracking and measurement needs into clear technical requirements
• Work closely with Media teams on business needs
• Work closely with Tech teams to ensure proper ...