We are looking for a dynamic and results-driven Influencer Manager with 2+ years of experience in FMCG and D2C brands to lead and scale our influencer marketing initiatives. The role will be responsible for planning, executing, and optimizing influencer campaigns across YouTube, Instagram, Facebook, and emerging social platforms, with a strong focus on brand visibility, engagement, and conversions. This role is based out of Bangalore, requiring close collaboration with internal teams and external creators. Key Responsibilities Influencer Marketing Strategy & Campaign Management - Develop and execute end-to-end influencer marketing strategies aligned with brand and business goals.
- Plan and manage product launches, brand awareness, and performance-driven influencer campaigns.
- Identify the right mix of macro, micro, nano, and celebrity influencers across platforms.
- Own campaign ideation, briefing, execution, tracking, and post-campaign analysis. Social Media Platfo...