Our Clients is seeking a strategic Channel Marketing Manager – General Trade in Metro Manila. This role is pivotal in leading channel development and execution initiatives within the FMCG industry, focusing on category growth, trade partnership strengthening, and effective marketing programs. The ideal candidate will have at least 5 years of experience in FMCG trade marketing and a strong grasp of general trade operations. Key responsibilities include developing trade programs, ensuring effective in-store execution, and analyzing shopper behavior to optimize marketing strategies.
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