Job Responsibilities
o Identify and select merchandise that aligns with our brand's aesthetic and customer base.
o Offline visit markets to evaluate and select suppliers to choose the best products
o Maintain an up-to-date knowledge of fashion trends, consumer behavior, and industry shifts.
o Monitor fashion trends and consumer preferences through various sources (fashion shows, social media, market research).
o Conduct analysis to forecast upcoming seasons' collections, ensuring product selections align with market demand.
o Establish and maintain strong relationships with store owners, manufacturers, and designers.
o Provide input on the visual merchandising of stores and online platforms.
o Prepare and present regular reports on purchasing activity and sales performance.
o Provide insights and recommendations for improving buying strategies and product assortment.
o Assist vendors in completing SHEIN account registration, product photograph...