Job Role:
The Brand Manager will be responsible for

building and protecting the DishTV brand

across India by planning and executing

brand campaigns activities .

This role ensures that

what DishTV says, how it looks, and how it shows up on-ground

is consistent, relevant, and effective across regions, channels, and customer touchpoints.
Key Responsibilities
1. Brand Strategy & Positioning
Own the

DishTV brand positioning

and ensure consistency across all communication.
Translate business goals into

clear brand messages

for different customer segments and regions.
Ensure brand guidelines (logo, colors, tone, language) are followed across ATL, BTL, digital, trade, and retail.
2. Marketing Communication (Marcom)
Plan and execute

integrated marketing campaigns

across: Digital, print, outdoor, radio, trade communication
Work closely with

creative agen...