Join Neo as the Director of Customer Lifecycle Analytics to enhance comprehension of customer journeys and retention strategies through analytical rigor.
As a pivotal role, you’ll establish a comprehensive lifecycle analytics framework within Neo’s growing team. This position demands a blend of strong analytical capabilities and practical experience in consumer behavior, with a keen focus on understanding LTV over mere acquisition. Your analysis will directly influence the marketing and product strategies across the organization.
Key Responsibilities:
• Conduct thorough cohort analysis to understand user retention
• Craft actionable insights to enhance customer value
• Connect analytical findings with product and marketing initiatives
• Analyze consumer behavior data complexities
• Collaborate with finance and marketing to drive strategy
Requirements:
• Over 7 years of lifecycle or customer analytics experience
• Strong SQL skills; familiarity with Snowfla...