The D2C Manager will be responsible for developing, leading, and scaling Sodastream’s Poland Direct-to-Consumer business. This role owns the D2C commercial & promo strategy, revenue growth, profitability, customer acquisition, retention, and overall consumer experience across all direct channels. The position requires close collaboration with Marketing, Supply Chain, Consumer Care, Finance, IT, and HQ teams to deliver sustainable growth and maximize customer lifetime value.

1. D2C Strategy & Business Development