**Job Description**

**Hybrid:** for this position is required to be on site 3x/week

**Position mission:**

Lead the transformation of the digital and omni-channel customer journey, leveraging analytics, AI, and LTV insights to improve conversion, customer experience, and commercial performance across retail, fleet, and aftersales.

Optimize digitally generated lead management by enhancing qualification, routing, follow-up, responsiveness, and recovery actions, while connecting Marketing, Analytics, and Field teams to drive consistent business results.

**What you will do (responsabilities):**

+ Identify process gaps and drive action plans across sales, fleet, and aftersales.
+ Develop playbooks, coaching guides, and management standards for dealers and field teams.
+ Translate AI and LTV opportunities into process improvements and pilot initiatives.
+ Optimize lead routing, prioritization, personalization, and recovery action...