Job Description

• Assist in planning and implementing integrated marketing campaigns to drive brand awareness and growth in key international markets.
• Prepare and manage promotional materials across multiple digital touch points, including website, eDM, and social media.
• Coordinate with in-house designers to produce high-quality digital advertisements, brochures, and brand collateral.
• Conduct comprehensive data analysis to evaluate campaign performance, track KPIs, identify trends, and provide actionable recommendations for ROI optimisation.
• Execute SEO and SEM strategies to improve organic and paid reach, while maintaining and updating website content.
• Proactively monitor industry competitors and market trends to ensure the brand remains competitive.
• Craft compelling, USP-driven copy that addresses customer pain points and drives conversions.