Brand Management

• Develop and strengthen the company’s digital brand presence to enhance overall brand image and reputation.
• Ensure consistent brand messaging and visual identity across all online marketing channels.
• Develop and execute online marketing activities, including website content, social media, email campaigns, online advertising and mobile marketing.
• Manage PPC campaigns on Google and social media platforms.
• Formulate and implement online marketing strategies to achieve business objectives.
• Identify target audiences and develop campaigns that resonate with them.
• Work out promotional campaigns, webinar planning and execution to support sales team.

Analytics and Reporting

• Use web analytics tools to track and analyze the performance of online marketing campaigns.
• Prepare regular reports on campaign performance and provide insights to optimize strategies. <...