Hybrid - Makati 1-3 Yrs Exp Bachelor Contract

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Job Description

TheDigital Specialist plays a key role in the success of digital advertising campaigns by overseeing campaign setup, execution, monitoring, and reporting. This position works closely with client servicing teams and directly with clients on special accounts to ensure campaigns meet desired outcomes. Responsibilities include troubleshooting issues, optimizing campaigns based on data insights, and maintaining quality assurance standards.

Overview of the role

1. Campaign Setup and Trafficking o Set up and manage digital advertising campaigns across various platforms (e.g., Meta Ads Manager, TikTok Ads manager, Google Ad Manager, Dv360, Teads, CM360, IAS, DoubleVerify etc.).

• Implement, test, and troubleshoot tracking pixels, creative tags, and other campaign elements to ensure proper functionality.

2. Campaign Monitoring and Optimization o Monitor...