Introduction

As Ask & Embla's CRM Marketing Coordinator, you will support the execution of customer engagement and retention initiatives. You will assist in managing customer data, helping launch campaigns, and ensuring smooth day-to-day operations within the CRM function. This role focuses on execution, accuracy, and learning best practices in CRM and lifecycle marketing.

What You'll Do

Customer Data Analysis & Reporting: Support the review of customer behavior, purchase trends, and engagement data. Assist in preparing reports and highlighting basic insights for the team.

Campaign Strategy & Execution: Assist in setting up, launching, and monitoring email and SMS campaigns. Ensure campaigns are executed accurately and on schedule.

Customer Segmentation & Personalization: Help build and maintain customer segments based on predefined criteria. Support personalization efforts by ens...