Role Overview

As a CRM and Campaign Strategy specialist, you will lead the development, management, and optimization of our customer relationship data to drive targeted marketing campaigns.

Key Responsibilities

• CRM Management: Oversee and maintain the CRM system, ensuring data accuracy, integrity, and compliance.
• Data Segmentation: Segment customer data to create targeted campaigns based on demographics, behaviors, and engagement.
• Cross-Functional Integration: Work cross-functionally to ensure CRM integration with other tools and platforms.

Campaign Strategy

• Provide insights and recommendations to improve overall customer journey touchpoints.

Analytics and Reporting

• Analyze campaign performance and provide detailed reports to stakeholders.
• Use data-driven insights to refine strategies and improve customer engagement.

Qualifications

• Bachelor'...