Transform customer engagement at Dermalogica as a Creative Retention Specialist. Own the execution of Email, SMS, and Push strategies while venturing into new channels like WhatsApp.
In this innovative role, you will architect compelling customer journeys using data insights and creative storytelling. Your skills in ensuring seamless integration across platforms, particularly with Klaviyo and GA4, will play a central role in developing targeted automated flows. As a champion of the test-and-learn culture, you will continuously improve our outreach effectiveness and customer retention metrics.
Key Responsibilities:
• Manage and optimize the CRM calendar across multiple channels
• Design and oversee complex automated marketing flows and campaigns
• Implement robust A/B testing to refine messaging strategies
• Leverage data insights for advanced consumer segmentation
• Perform comprehensive reporting to drive strategic decisions
Requirements:
• 3-4 years of expe...