The Creative & Social Lead owns the creative output and social presence across the UAE, KSA, and Jordan.

This is a hands‑on execution role: the person designs, manages the social content team, runs influencer activity through our agencies, and acts as the day‑to‑day point of contact for the creative agency. The seat is built for someone who can both produce work themselves and coordinate others to produce it at speed and on brand.

This is not a brand strategy or marketing leadership role. Creative direction and campaign strategy are set by the CMO; this role executes against that direction and holds quality, consistency, and turnaround.

Works alongside: CRM & App Lead (performance marketing), Aggregators & Trade leads (UAE/Jordan and KSA), and Local Store Marketing.

Manages: social media content generation team; creative agency relationship at the execution level; influencer.

• Design & Artwork (hands‑on)