Responsibilities

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1. Commercial Strategy & Institutional Promotion

• Analyse market needs and local channels to strategically prioritize assets for launch alignment.
• Develop targeted promotional plans to personally drive high-level product presentations to regional health authorities and key hospitals, boosting brand equity.
• Build and sustain long-term partnerships with key institutional stakeholders (e.G., regional health ministries, hospital buying groups) to accelerate market penetration and maximize market share.
• Monitor market trends, policy shifts, and competitor dynamics to continuously optimize local Go-to-Market (GTM) models.
• Act as the official brand ambassador and spokesperson for Kexing Biopharm in Spain.