Our well-established client in the pharmaceutical industry has a vacancy available for a Consumer Brand Manager (Digital & Consumer-Focused) based at the Parktown office. Main Purpose of Job

The Consumer Brand Manager is responsible for building consumer-facing brand equity through innovative, compliant marketing campaigns with a strong focus on digital, insights, and consumer engagement. This role ensures that the company's brands connect with end-users across the entire customer journey, driving brand awareness, loyalty, and market share.

Key Performance Areas Consumer Marketing Strategy Develop consumer campaigns across digital, social, and traditional media. Translate brand strategy into compelling consumer messages. Lead influencer marketing, PR, and pharmacy activations. Digital Marketing & Insights Own digital platforms: content calendars, social media, websites. Run performance marketing campaigns (SEO, SEM, paid social, programmatic). Use analytics, consumer ...