Yamaha Motor Corporation (“YMC”) is a publicly listed Japanese Corporation in the business of manufacturing and distributing recreational product to dealers and customers around the world. YMC is a Kando creating company; “offering more excitement and a more fulfilling life for people”.

Yamaha Motor Canada Ltd (“YMCA”) is a subsidiary of YMC, responsible for distributing Yamaha Motor product to Canadian dealers and consumers. YMCA’s Vision is to “Create Lifelong Memories by “Connecting People through Unique Canadian Outdoor Experiences”. YMCA executes its day to day activities in reference to its defined values, “Be Inclusive”, “Think Customer”, “Own it!”, “Innovate Now!”, “Trust & Integrity”, “Be Agile”, and “Drive results”.

Yamaha Motor Finance Canada (“YMFCA”) is the established captive finance division of Yamaha Motor Canada (“YMCA”), and a subsidiary of Yamaha Motor Finance Corporation (“YMFC”), which is focused on providing financial solutions to Yamaha deal...