**DESCRIPTION**
The Business Manager is responsible for the strategic management and growth of assigned principals’ business within a defined marketing area, with primary accountability for Loblaw. This role focuses on driving profitable sales growth, increasing market share, and strengthening customer partnerships while delivering value for our manufacturers and Acosta.
**RESPONSIBILITIES**
+ Serve as the primary business owner for assigned principals calling on Loblaw across Canadian banners within a defined marketing area.
+ Develop and execute customer-specific business plans to drive sales growth, distribution, and market share across Loblaw banners (including Loblaws, Real Canadian Superstore, No Frills, Shoppers Drug Mart, and Independent).
+ Build and maintain strong working relationships with Loblaw buyers, category teams, and internal cross-functional partners.
+ Lead customer presentations, line reviews, innovation sell-ins, and promotional discussions usin...