Business Analyst Marketing

Digital Virgo is looking for a Business Analyst Marketing to contribute to the company's growth by transforming data into strategic insights and business performance improvements.

As a key member of our digital ecosystem you will collaborate with Marketing Acquisition and MarTech teams to analyse performance, identify optimisation levers and support data‑driven decision‑making across multiple digital projects.

Main Responsibilities

• Conduct analyses on digital marketing challenges such as user profiling, acquisition and conversion funnel optimisation.
• Identify performance improvement opportunities and translate insights into actionable recommendations.
• Monitor and evaluate campaign performance through segmentation, conversion funnel analysis and acquisition channel assessment.
• Track and report business KPIs daily.
• Follow project progress closely with technical MarTech and a...