Job Summary

The B2B Sales Executive is responsible for identifying potential business clients, diagnosing their digital marketing bottlenecks, and presenting tailored growth strategies. This role acts as the bridge between a prospect's business goals and the agency's marketing execution, focusing on turning cold prospects into long-term, high-value agency partners.

Core Responsibilities:

Lead Generation & Prospecting (Outbound):

• Targeting High-Growth Accounts: Identify and research mid-market to enterprise businesses that have gaps in their digital footprint (e.g., poor search rankings, weak ad campaigns).
• Multi-Channel Outreach: Execute outbound prospecting via LinkedIn, cold email sequences, personalized video pitches (like Loom), and industry networking.
• Inbound Qualification: Rapidly follow up with and qualify warm inbound leads generated...