**Overview**

The Associate Product Manager, STAR Franchise, provides support in the planning and execution of marketing activities that align with strategic goals. The role focuses on gathering market and customer insights, supporting product positioning, and collaborating with cross-functional teams to drive growth and engagement across the STAR Franchise portfolio.

**Responsibilities**

+ The Associate Product Manager helps in executing marketing plans for assigned products, including support for product positioning, branding, and messaging.
+ Contribute in the preparation of product performance updates and recommendations.
+ Monitor competitor activities and gather market intelligence to support strategic planning.
+ Track trends and report actionable insights to internal stakeholders.
+ Gather input from sales reps, KOLs, and customer interactions to support marketing research efforts.
+ Develop surveys and analyze feedback to improve produc...