Role Objective

The Assistant Product Manager (APM) will support the strategic planning, development, and execution of marketing programs to drive prescription growth and brand equity for the assigned portfolio. This role focuses on translating market data into actionable marketing programs for the sales force, digital content strategies, managing medical convention logistics, coordinating with field teams to optimize sampling compliance, and tracking brand profitability.

Key Responsibilities

• Brand Strategy & Campaign Execution: Help develop and roll out integrated marketing campaigns across sales force and trade channels.
• Digital Content Strategy: Create, manage, and optimize multi‑modal digital assets, brand copy, and medical carousel designs to effectively communicate clinical benefits to pediatricians and parents.
• Convention & Event Coordination: End‑to‑end management of logistics, booth spaces, and ...