Job Overview
The Category Lead - Commercial, A&M (Advertising & Marketing) is responsible for developing and executing sourcing strategies to maximize value, drive cost efficiencies, and foster innovation across all Advertising, Media, and Marketing categories.
This role acts as a strategic partner to Marketing, Sales, and Finance stakeholders, ensuring procurement initiatives align with business objectives, brand goals, and commercial growth strategies.
Responsibilities
Define the strategy for A&M to achieve the best cost for the area/scope.
Lead the negotiation of a portfolio valued at over 300 million USD in PepsiCo Mexico Foods A&M (Agency management, Measurement of impact, creative agencies and sponsorship).
Lead spend analysis, stakeholder engagement, and supplier coordination for all non‐managed scope of marketing LatAm.
Analyze and propose sourcing process efficiencies that deliver cost benefits for the company.
Lead the implementation of proc...