HALA is a leading fintech player in the MENAP region that aims to redefine financial services and build the future bank of SMEs. HALA aims at empowering SMEs to start, run, and grow their businesses by providing them with cutting‑edge financial and technological tools.

HALA currently holds multiple entities in UAE, Saudi Arabia and Egypt (including HALA Payments and HALA Logistics) and offers solutions that enable merchants to digitize their payments as well as manage their sales and operations.

Founded in 2017, HALA is currently licensed by the Saudi Arabian Central Bank.

• Develop and deploy AI, machine learning, and generative AI solutions.
• Build AI‑powered tools such as chatbots, copilots, and workflow automation.
• Prepare and process data for model training, testing, and deployment.
• Integrate AI models into products and internal systems through APIs.
• Fine‑tune, evaluate, and monitor ...