Join RBC as an AEO/SEO & Digital Marketing Expert to optimize the online presence of one of Canada's leading banks. This role prioritizes strategic growth through data and content insights.
RBC is looking for a hands-on marketing professional to enhance its digital reach across public-facing platforms. With your expertise in AEO/SEO best practices, you'll drive organic traffic growth and improve content performance through extensive analysis and collaboration. Engage with various teams to implement data-driven marketing insights.
Key Responsibilities:
• Develop and execute effective AEO/SEO strategies
• Lead the content calendar management from ideation to publication
• Perform SEO audits and monitor website performance
• Analyze trends using analytics platforms to inform strategies
• Collaborate with cross-functional teams on best practices
Requirements:
• Minimum 3 years in digital marketing or AEO/SEO
• Strong experience with Google Search Console and S...