Responsibilities

• Manage and optimize advertising campaigns on Transsion platforms to achieve client performance goals, while ensuring efficient budget allocation and client satisfaction.
• Monitor campaign performance daily, analyze key metrics, identify issues, and implement optimization actions in a timely manner.
• Regularly conduct research on competitors' commercial scenarios and business dynamics, generate research reports and actionable insights, and share findings with internal teams.
• Collaborate closely with the sales team, respond to business needs, and provide timely operational support and campaign recommendations.
• Prepare regular performance reports and support other operational tasks as required.

Requirement

• s1+ years of experience in performance marketing. Hands-on experience in user acquisition (UA) campaigns for mobile apps or games on Meta Ads or TikTok Ads